ENTR 120 Entrepreneurship in Practice
This course is designed to prepare business students and others to succeed in the new, global economy by teaching them to think and act like entrepreneurs. Students will learn the skills required to launch and manage new ventures, within or outside of the corporate environment. Case studies, virtual enterprises, simulations, and interaction with local entrepreneurs will allow students to practice and refine their entrepreneurial skills. Course topics include recognizing opportunity and risk, developing a business model, securing resources, managing the new venture, ethical issues, and planning for growth and change.
Prerequisite
Eligible to enroll in
ENGL 121
Hours Weekly
3 hours weekly
Course Objectives
- 1. Discuss entrepreneurial discovery processes.
- 2. Develop a business concept.
- 3. Recognize business opportunities and risks.
- 4. Articulate a personal code of ethics to guide entrepreneurial decision-making.
- 5. Prepare a feasibility plan.
- 6. Describe the processes used to acquire the financial and human resources for venture creation/start-up.
- 7. Demonstrate an understanding of business planning (legal issues, marketing, finance, and
management/organization). - 8. Discuss early management issues including staffing, operations, production, etc.
- 9. Demonstrate an understanding of how businesses grow and change.
Course Objectives
- 1. Discuss entrepreneurial discovery processes.
- 2. Develop a business concept.
- 3. Recognize business opportunities and risks.
- 4. Articulate a personal code of ethics to guide entrepreneurial decision-making.
- 5. Prepare a feasibility plan.
- 6. Describe the processes used to acquire the financial and human resources for venture creation/start-up.
- 7. Demonstrate an understanding of business planning (legal issues, marketing, finance, and
management/organization). - 8. Discuss early management issues including staffing, operations, production, etc.
- 9. Demonstrate an understanding of how businesses grow and change.