Applied Communications, B.A.

NLU’s Bachelor of Arts in Applied Communications degree is designed to prepare graduates to work in the field of communications or to communicate better in any professional field. Offered in both fully-online and blended modalities, enriched with a series of face-to-face workshops, the program is appropriate for traditional-aged learners and working-adults alike.

Program Details:

  • Requires 180 QH, including 60 QH of General Education, for completion 
  • Requires a minimum grade of “C” in all major courses
  • Credit for Prior Learning may be accepted for general education, elective credit and as determined appropriate by the faculty, toward major requirements 
  • Credit by examination and portfolio are accepted for general education and elective credit 
  • Students may complete a minor or concentration, listed below

Minors:

Concentration:

Required Courses

Student Success Seminar

GEN 103Student Success Seminar

5

Note: GEN 103 may be waived, upon student request, for students who (1) enter NLU with an associate’s degree or 90 or more quarter credit hours of transfer credit; and (2) have maintained a cumulative GPA of 3.000 or above in their previous undergraduate studies. Students will be required to complete or transfer in additional coursework in general education to meet the 60-quarter credit hour requirement.

Communications

LAE 101English Composition I

5

LAE 102English Composition II

5

LAE 202Effective Speaking

5

Humanities

LAH 120Logic and Effective Thinking

5

Note: Students transferring credit from other institutions or applying coursework previously completed at NLU may use any general education course in humanities.

Fine Arts

LAA 101Art Appreciation I

2

LAA 102Art Appreciation II

3

Note: Students transferring credit from other institutions or applying coursework previously completed at NLU may use any general education course in fine arts.

Quantitative Reasoning

LAM 106Basic Statistics

5

LAM 110College Mathematics: Application of Mathematical Ideas

5

Note: Students transferring credit from other institutions or applying coursework previously completed at NLU may use any college-level mathematics course instead of LAM 110. LAM 106 must be completed at NLU or an equivalent course may be transferred.

Physical and Life Sciences

LAN 110General Biology

5

or

LAN 150Survey of Physical Science

5

or

LAN 225Human Impact on the Environment

5

Note: Students transferring credit from other institutions or applying coursework previously completed at NLU may use any general education course in physical and life sciences.

Social Sciences

LAS 118Introduction to Politics and U.S. Government

5

LAS 203Survey of U.S. History

5

Note: Students transferring credit from other institutions or applying coursework previously completed at NLU may use any general education course in social sciences.

Behavioral Science

LAP 100General Psychology

5

Note: Students transferring credit from other institutions or applying coursework previously completed at NLU may use any general education course in behavioral sciences.

Gateway Courses

COM 104Connected World

5

COM 105Writing in a Digital Age

5

Core Courses

COM 200The Influence of Culture on Communication

5

COM 204Multigenerational Workforce Communication

5

COM 205Social Media Networking

5

COM 206Professional Communication: Writing, Speaking and Creating for Success

5

COM 207Contemporary Media Communications

5

COM 306Organizational Communication and Conflict Management

5

COM 404Legal and Ethical Communications

5

COM 405Innovation from the Inside

5

COM 406Public Relations for the 21st Century

5

MKT 300Principles of Marketing

5

Capstone Course

COM 499Capstone in Applied Communications

5

Electives - 55 QH

Choose additional courses to total 180 QH. These hours may be used to complete the minors listed above.

For more information about this program, visit  http://www.nl.edu/academics/communicationsbachelors/baappliedcommunications/