Comm 529 Health Communication Campaigns

In-depth examination of health communication campaigns that promote behavior change using theories at the individual, interpersonal, small group, and community levels. We will explore the current media environment, in which health communication campaigns can utilize a variety of communication channels including mobile phones, social networks, video games, and entertainment television. Also offered for undergraduate-level credit as Comm 429 and may be taken only once for credit.

Credits

4

Prerequisite

upper-division standing. Expected preparation: core communication courses (Comm 200, Comm 311, Comm 316, Comm 326), and Comm 314 – Persuasion or Comm 329 - Introduction to Health Communication.