Mission Statement

The Business, Education, and Humanities Division supports the mission of the College by offering business, education, and humanities courses and programs that prepare students for employment or advancement in Georgia's economy.

The mission of the Marketing Management program at Athens Technical College is to provide students with the knowledge and skills necessary to be successful in today's ever-changing and competitive business environment. The program emphasizes the development of skills in marketing, advertising, personal selling, small business management, social media, and sports marketing. The program prepares students for careers in marketing, sales, retail management, entrepreneurship, social media marketing, and sports marketing.