Catalog 2017-2018

MKTG 1270 Visual Merchandising (3-0-3)

This course focuses on the components of the visual merchandising of goods and services. Topics include design and color principles, tools and materials of the trade, lighting and signs, installation of displays, store planning, safety, and related areas of visual merchandising and display.

Offered Fall

Prerequisite

Provisional admission

Syllabus for this course