ENTR 47520 New Venture Initiation

This course is designed for students who are interested in starting a new business. Particular emphasis will be given to developing an understanding of the mechanics of starting a new business; providing insight into the process for identifying business opportunities; understanding the importance of effective marketing, funding, and employee management; and the analysis of strengths and weaknesses of the entrepreneur. The class will conclude with the presentation of a business plan, written during the course of the semester.

Credits

3

Prerequisite

a grade of C or better in ENTR 47515. Also required is the successful completion of the Writing Proficiency Assessment (WPA) or ENG 21000.

Offered

Spring semester only.