AADM - Arts Administration

This course provides an overview of contemporary American fundraising and grant writing for non-profit organizations. Topics include annual fund drives; direct mail, internet and phone-a-thon fund-raising; special events, major gifts, capital campaigns, endowment campaigns and grant writing. The history of philanthropy and ethical and legal issues pertaining to the field will be addressed, as will the role of volunteers, board members and professional staff members in an organization"™s fundraising efforts.

Supervised direct working experience serving on the support staff of the Michael C. Rockefeller Arts Center. Individual or team assignments may include front-of-house management, usher corps coordination, public relations, publicity, marketing research, database management, and project planning and implementation.

Supervised direct working experience in the Michael C. Rockefeller Arts Center's Ticket Office. Processing and sale of individual and subscription tickets, group sales, donations and related activities with an emphasis on customer service and customer relationship management. The course may be taken for a maximum of 3 credits; these credits may be done all in one semester or spread out during more than one semester.

Independent study of topics not covered in regular course offerings and pertinent to student's program of study or future career.

Upper level experiential learning opportunity through on-campus or off-campus placements. Nature of work will vary from placement to placement. This course is generally reserved for majors and students are responsible for finding and negotiating their own placement. Course requires students to complete a Learning Contract in accordance with college guidelines before the start of the internship.