ITM 615 Business Analytics

For graduate students only. Leading companies compete on analytics. This course focuses on using data, statistical and quantitative analysis, explanatory and predictive models, and data-driven insight to support decision-making and actions. Students gain knowledge and skills to manipulate and analyze large data sets for the purpose of business intelligence and decision-making. Topics include the strategic value of analytics and building analytical capabilities, relevant concepts related to databases and data warehouses, data and text mining techniques, and business applications of data mining and analytics. Students apply analytic technologies to explore and analyze large data sets.

Credits

4

Prerequisite

QMB 500.

Offered

fall and spring semesters