Bachelor of Science in Business Administration (BSBA)


Program Location 
Distance Education/Online
Program Credits 
120 Credits 
Program Length* 

10 trimesters, 160 Instructional Weeks or

20 Trimesters, 320 Instructional Weeks

Time to Complete 

40 Months or

80 Months

*Program length may vary.  WCU distance education programs may not be available to residents in all states.  

Standard Occupational Classification (SOC) Code: 11-3011.00

The online BSBA degree program offers a broad base of foundational knowledge in core areas of business that ensures diversity of training. The program provides students a coherent sense of business knowledge that will prepare them for entry-level employment opportunities in all types of business enterprises including health care organizations, financial institutions, and other business entities.

The BSBA degree program focuses on knowledge and applications that help students to critically think, manage resource, and communicate in a business environment while providing exposure to the core disciplines of business: accounting, marketing, business strategy, and law and ethics.  

The BSBA program is intended to improve the student’s ability to critically think, promote professional growth and increase their knowledge and understanding of administration in a business setting.  The degree offers a broad, general business administration curriculum that addresses critical issues facing today’s organizations.        

Mission Statement:

The Bachelor of Science in Business Administration program is designed to provide students with foundational knowledge in general business concepts and management theory. Students will develop critical thinking, leadership, and problem solving skills necessary to serve as effective business professionals in a diverse and ever-changing business landscape.


Program Learning Outcomes
  • Demonstrate foundational knowledge of business concepts in accounting, finance, marketing, economics, organizational leadership, management, and business law and ethics.
  • Demonstrate critical thinking to analyze and interpret business issues and provide a defensible solution.
  • Employ planning, organizing, and leadership skills to manage business information and achieve intended business outcomes.
  • Demonstrate knowledge of legal, ethical, and professional responsibilities that drive decision-making of business managers.
  • Explore the domestic and global business landscape to identify variables that impact problem solving in a business organization.

Admission Requirements

Applicants for the Bachelor of Science in Business Administration must meet the following admissions requirements:

  1. Complete an online application for admissions.  
  2. Participate in an interview with a University Admissions Advisor.
  3. Complete an enrollment agreement, consisting of program policies, costs, completion requirements, and other student obligations. If the applicant is under the age of 18, enrollment documents must be signed by a parent or guardian. 
  4. Submit documentation of high school graduation or its equivalent.
  5. Individuals with 15 or more college-level credits are required to have a 2.0 GPA in post-secondary education.  
  6. Bachelor of Science in Business Administration Transfer Credit Evaluation:  Only undergraduate level courses in which a grade of C (2.0) or better was received will be evaluated for transfer credit.  A maximum of ninety (90) total credits may be considered for transfer, subject to the following criteria:  
    1. A maximum of thirty (30) credits may be accepted from alternative credit options such as CLEP/AP/IB/ACE, etc.  
    2. A maximum of thirty (30) credits may be accepted from military training or work experience.  
    3. All undergraduate students must complete at least thirty (30) credits in-residence at West Coast University.
    4. At least twenty-four (24) of the in-residence credits must come from core program courses.  

Additional criteria for transfer credit by type of credit is as follows:

General Education Credits (39 cr.)

  • Students may transfer up to 33 general education credits.  All general education courses considered for transfer credit must reflect content aligned with one or more categories and requirements.  
  • All students are required to complete FYS002: Foundations of Success and CAPS401: General Education Capstone in-residence.  

  Elective Credits (30 cr.)

  • Students may transfer up to 30 elective course credits.

  Program Core & Track Credits (51 cr.)

  • Students may transfer up to 27 core and track course credits.  All core and track courses considered for transfer credit must reflect the same content and course credit as the course for which transfer credit is requested.

Students submitting postsecondary transcripts for transfer credit purposes must do so by the first day of the term of matriculation.  Unofficial transcripts may be utilized for the purpose of estimating transfer credits.  However, no credit will be awarded without the submission of official transcripts.  Failure to submit official transcripts by the end of the first term of matriculation will result in the denial of transfer credit and students will be scheduled for the University's required, equivalent course.  

Individuals who are concurrently enrolled at another institution at the time of their matriculation to West Coast University, may be allowed to request transfer credit for courses that are in-progress.  In this situation, official transcripts must be received by the end of the first term of matriculation in order to receive transfer credit.  

Please note all veteran students are required to submit all postsecondary transcripts.  Please see the Veterans Educational Benefits policy in the Financial Policies and Information Section of the Catalog.

Eligibility for Reentry

A student who has been academically dismissed from West Coast University may apply for reentry to the University's BSBA program if:

The applicant was in good standing with the University excluding previous Satisfactory Academic Progress (SAP) or GPA requirements at the time of their dismissal.  If any other "good standing" issues exist, the individual would be admitted to the university on probationary status.  If a student in probationary status is not in "good standing" after completing their first semester of coursework in the BSBA program, they would be dismissed from the University.  If an applicant was previously dismissed from West Coast University for any conduct violations, he/she would not be admitted into the program.  Please refer to the "Good Standing" policy for specific information on the terms.  

Individuals granted reentry would have their successfully completed WCU credits, and credits previously transferred from other institutions, considered for applicability to the BSBA degree.  Decisions regarding transferability of credit are made by the BSBA program administrator.  

An individual who is readmitted by this clause will not be considered for dismissal due to the course failures in other WCU programs.  Any failures that occur after the student has reentered the university into the BSBA program would be subject to the university dismissal policy.  

Business Administration Curriculum

General Education Requirements

Category and Requirements 

 WCU Course Requirements Transferable / Options 

A1- Written
Communication 

(5 Semester Credits and 2 Courses Minimum) 

Written communication courses cover the use of writing as a means of conveying information.  In these courses, students will utilize discussions, papers, essays, research, etc. to examine, analyze, and transmit information in an appropriate academic or professional manner.  (Transferable courses will generally have ENG, JRN, or COM prefix)  Any course that meets the General Education category and requirements.

A2. Oral Communication

(2.5 Semester Credits
Minimum)

Oral communication courses cover the use of language and speech as a means of conveying information.  In these courses, students will utilize language and speech to disseminate information to audiences as appropriate. 

 

(Transferable courses will generally have SPE, COM, JRN, ENG, or BUS prefix)
Any course that meets the General Education category and requirements.

A3. Critical Thinking

(5.0 Semester Credits 2
Minimum)

Critical thinking courses provide the skills necessary to make complex decisions.  In these courses, students will utilize complex thinking, logic, and other skills to analyze decision making processes.  (Transferable courses will generally have PHI, LOG, or COM prefixes
Any course that meets the General Education category and requirements.

A4. Quantitative 
Reasoning

(5 Semester Credits and 2 Courses Minimum)

Quantitative reasoning courses provide the skills to process, analyze, and interpret data.  In these courses students will utilize math to solve problems.  (Transferable courses generally have MAT or STAT prefixes)
Any course that meets the General Education category and requirements. 

B1– Social and Behavioral Sciences / Cultural
Diversity, Tradition

(8 Semester Credits and 3 Courses Minimum)

Social and behavioral science, cultural diversity, and tradition courses cover a broad range of humanities disciplines.  Courses in this competency may cover social interactions, human behavior, cultural diversity, aesthetic awareness, art appreciation and creation, history, civic duty, and other areas in the field.  (Transferable courses generally have SOC, SSC, PSY, ART, HIS, LIB, ENG, ANT, REL, POL, LNG, CRJ, or related prefixes)
Any course that meets the General Education category and requirements.

B2. Life and Physical
Sciences

(2.5 Semester Credits and 1 Courses Minimum)

Life and Physical Science courses cover vary disciplines within the scientific field.  Courses in this field may cover any scientific discipline within life and physical sciences.  (Transferable courses generally have BIO, CHEM, PHYS, ENV, NRM, or SCI prefixes)  Any course that meets the General Education category and requirements.

B3. General Education Capstone

(3 Semester Credits)

 CAPS 401 (3):  General Education Capstone  Non-transferable

In addition to the courses above, all students must complete FYS 002 (3): Foundations of Success (Non-transferable). A minimum of 39 credits is required for graduation

 

Elective Requirements:

To achieve the graduation requirement of 120 credits, all students must complete 30 credits of electives. Students may request to satisfy all or a portion of the elective credit requirements through transfer credit for previous education. Only college-level coursework will be considered for transfer credit. Additionally, students may complete available three (3) credit online courses offered by the university to satisfy elective credit (some restrictions apply).  Unless otherwise requested, students will take the following university courses to meet the elective requirements.

 

ACC 125: Fundamentals of Accounting

BUS 135:  Survey of Economics

BUS 220:  Introduction to Marketing

BUS 225: Information Systems Operation and Analysis

BUS 250: Project Management

COMM 200:  Interpersonal Communication

ENGL 250: Technical Writing

PHIL 435: Methods of Conflict Resolution

PSYC 200: Emotional Intelligence

SCI 210: Survey of Science and Technology

 

Students who have completed at least thirty nine (39) credits of coursework with a cumulative GPA of at least 3.0 may also satisfy up to nine (9) credits of elective coursework through the completion of three (3) credit graduate level courses in-residence.  All in-residence three (3) credit graduate level courses completed as part of an undergraduate program may be used to satisfy graduate requirements.  

Business Administration Core Courses

A minimum grade of a "C" will be required to receive course credit in the BSBA program.  Should a student receive a "C-" grade or lower, it will not be considered a passing grade for the BSAB program and the student will be required to retake the course.  The earned grade will be counted into the student's CGPA and will be replaced once the course is repeated with a passing grade.  The student will be placed on an academic action plan to repeat the course and meet with the program Chair.  

Total Credit Hours:  120 hours

 

ACC 150Principles of Finance

3

ACC 225Financial Accounting

3

BUS 120Business Communications

3

BUS 200Organizational Behavior

3

BUS 220Introduction to Marketing

3

BUS 290Microeconomics

3

BUS 300Organizational Leadership

3

BUS 310Introduction to Business Law and Ethics

3

BUS 320Macroeconomics

3

BUS 330Managerial Accounting

3

BUS 340Global Business Environment

3

BUS 350Corporate Finance

3

BUS 360Strategic Management

3

BUS 370Business Analytics for Decision Making

3

BUS 380Quality Assurance and Management

3

BUS 390Social Media and Marketing

3

BUS 400Financial Statement Analysis and Management

3

BUS 410Entrepreneurship

3

Total Credit Hours:51
BSBA Program Costs

For program costs, please see the Distance Education Tuition and Fees section.