MKTG 1280 Introduction to Sports and Recreation Management (3-0-3)

This course introduces the sociological, philosophical, economic, and historical aspects of the sports and recreation industry. Topics include the nature of sports and recreation management, sports management landscape, research and trends, programming in sports and recreation management, employee training, evaluation and relations, fiscal topics in the business of sports and recreation, and careers in sports and recreation management.

Offered Fall

Prerequisite

Provisional admission