Secondary Education Certification in Marketing

Requirements

72 credit hours Bachelor of Arts in Marketing

3 credit hours of written communication

42-44 credit hours Minor in Secondary Education (9-12)

Bachelor of Arts in Marketing

General Education Courses for Business

ECON 23020	Principles of Microeconomics	3
MTH 14100	Basic Statistics	3

One of the following MTH courses for the Bachelor of Arts:

MTH 14200	Quantitative Methods for Business	3
MTH 15100	College Algebra	3
MTH 15200	Pre-calculus: Elementary Functions	3
MTH 17300	Survey of Calculus	4
MTH 17500	Business Calculus and Applications	4
MTH 27100	Calculus I	5
MTH 27200	Calculus II	5

One of the following MTH courses for the Bachelor of Science:

MTH 14200	Quantitative Methods for Business	3
MTH 15100	College Algebra	3
MTH 15200	Pre-calculus: Elementary Functions	3
MTH 17300	Survey of Calculus	4
MTH 17500	Business Calculus and Applications	4
MTH 27100	Calculus I	5

Also required is one of the following MTH courses for the Bachelor of Science:

MTH 17500	Business Calculus and Applications	4
MTH 27100	Calculus I	5

Core Business Courses

39 credit hours

ACCT 21010	Principles of Financial Accounting	3
ACCT 21011	Principles of Managerial Accounting	3
ECON 23030	Principles of Macroeconomics	3
FIN 32000	Principles of Finance	3
INTL 38000	Global Business and Society	3
MGMT 16022	Introduction to Business and Free Enterprise	3
	or
MGMT 16025	Business Environment & First Year Seminar	3
MGMT 26032	Principles of Management	3
MGMT 26061	Business Law I	3
MGMT 36033	Business Analytics I	3
MGMT 46082	Management Policy	3
MIS 24000	Introduction to Information Systems	3
MRKT 35010	Principles of Marketing	3

Notes: (1) Introduction to Business and Free Enterprise is waived if the student has nine or more credit hours in business coursework when entering the program.

(2) MGMT 46082 is the capstone course, which is to be taken during the student’s last semester of the business program.

Plus one of the HRM courses below

HRM 36510	Human Resource Management	3
MGMT 36050	Organizational Behavior	3

Marketing Core Courses

MRKT 35020	Marketing Information and Research	3
MRKT 35030	Pricing Strategy and Negotiations	3
MRKT 35040	Advertising and Promotional Strategy	3
MRKT 35050	Selling	3
MRKT 45080	Marketing Management and Planning	3

Marketing Elective Major Courses

Choose four from the courses listed below: 

INTL 48010	International Marketing	3
MRKT 35060	Product Management	3
MRKT 39000-39999	Special Topics in Marketing	1-3
MRKT 45060	Marketing Communications	3
MRKT 45070	Consumer Behavior	3
MRKT 45095	Internship	1-9
MRKT 49000-49999	Special Topics in Marketing	1-3
RTAIL 35530	Retail Buying	3
RTAIL 35535	Survey of Retail Operations	3
RTAIL 45540	Retail Merchandising Control	3
SPMGT 37040	Sport Marketing and Promotion	3
SPMGT 37050	Event Management	3

Free Electives:

Marketing majors need two or more free elective courses depending upon math courses. MGMT 36081 is recommended. MRKT 45095 Internship may count as a free elective.

Methods of Teaching

EDU 36500	Coordination of Cooperative Education	3
EDU 36600	Methods of Teaching Marketing	3

Notes: (1) Introduction to Business and Free Enterprise is waived if the student has nine or more credit hours in business coursework when entering the program.

(2)  MGMT 46082 is the capstone course, which is to be taken during the student’s last semester of the business program.