MKT 700 Marketing Consulting Seminar

For graduate students only. This course focuses on a hands-on, comprehensive, team-based consulting project for a live client. The course is designed to be comprehensive in using marketing concepts and critical-thinking skills. The consulting project should focus on innovative and overarching solutions for the client.

Credits

4

Prerequisite

MKT 609. Co-Requisite: MKT 610 or permission from program director.

Offered

fall semester.