Marketing Management

Accreditation

Mission Statement

Nature of the Work

Employment

Earnings

Student Learning Outcomes

Essential Functions

Program Expenses

Gainful Employment

Admission Requirements

Marketing Management (Major Code: MM12)

Marketing Management (Major Code: MM13)

Entrepreneurship (Major Code: EN11)

Marketing Specialist (Major Code: MS21)

Retail Merchandise Manager (Major Code: RMM1)

Retail Merchandise Manager (Major Code: RMM1)

Credential: Certificate
Campus Location: Athens

Curriculum Outline

Retail Merchandise Major

Total Credit Hours:

15

MKTG 1270	Visual Merchandising	3
MKTG 1370	Consumer Behavior	3
MKTG 2070	Buying and Merchandising	3
MKTG 2270	Retail Operations Management	3
Total Credit Hours:		12

Students must choose one of the following courses:

MGMT 1100	Principles of Management	3
MKTG 2010	Small Business Management	3
Total Credit Hours:		3

Total Credit Hours: 15

Small Business Marketing Manager (Major Code: SB51)

Sports Management (Major Code: RM21)