Catalog 2017-2018

MKTG 2070 Buying and Merchandising (3-0-3)

This course provides opportunities for students to develop the buying and merchandising skills required in retail or e-business. Topics include the principles of merchandising, inventory control, merchandise planning, assortment planning, buying merchandise, and pricing strategies.

Offered Spring and Summer

Prerequisite

Program admission

Syllabus for this course