Graduate Corporate Writing Cluster

ICM 50000 Communications in the Corporate Environment

This class is the study and practice of effective business communication, with emphasis on writing, speaking and group communication. Topics will include principles of verbal and nonverbal communication in the work place; writing, social networking, memorandums, letters, reports and proposals; interviewing and oral presentation. Work will focus on persuasive communication for both internal and external business audiences.

3

ICM 50100 Using Media for Presentations

This course is the practical application of oral presentation enhancements through the use of audio-visual and computer-aided materials and includes design and use of newsletters for internal and external audiences.

3

ICM 50300 Copywriting

Students will learn to write and edit copy for business projects, such as reports, newsletters, brochures, proposals, news releases, blogs, video scripts, and/or speeches.

3