COMM 2320 Introduction to Mass Media

Survey of mass media effects and careers. Study includes the history and use of books, magazines, newspapers, radio, movies, music, television, digital media, advertising and public relations. Emphasis on media-particularly social, political, economic and legal. Topics focus on media theory, ethics and trends in commercialization conglomeration, converging technologies and globalization. This course is part of the communication core common to all majors in the department and is a Writing Emphasis (WE) course.