HOS 398 Bus Planning & Feasibility

This course enables students to determine the financial potential of a business concept or existing operation based on market research and analysis. Factors such as the choice of location, competitive situation, and economic conditions are assessed. Students develop their own hotel or restaurant concept, including services and amenities, for which they project market and revenue potential based on market factors. Students then create pro forma financial statements, analyzing their concept’s economic viability. Prerequisite: HOS 241. 4 quarter hours

Credits

4